BUILD + CLARIFY YOUR BRAND

Correnti Marketing is the branding + digital marketing agency for professional service firms who want to establish their expertise, attract their ideal clients, and increase their inbound referrals.

We believe in the power of effective, quality branding. Our experienced team meets you where you are in the branding process. Whether you are looking to build your brand’s messaging, logo, website, and photography to increase awareness and recognition, or you need social media and email marketing to establish your brand’s association and loyalty—we create custom designs and marketing solutions to achieve our client’s specific goals.

OUR APPROACH

WE MEET YOU WHERE YOU'RE AT

At Correnti Marketing, we meet clients at various stages in their business journey. No matter where you start, we'll work with you to build your brand, create consistency across online platforms, and showcase your differences to the world so you stand out from the competition.

1. CONSULTATION

Not sure where to start?
Together, we will go through our customized questionnaire to clarify your brand’s voice and marketing goals. This session will unveil your “WHY” and how we can best build your brand online for your target audiences.

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2. MESSAGING

Messaging is the foundation of your brand. Using our tried-and-true branding exercises and guided questions, such as the Ideal Client Profile exploration, we will explore and establish your brand's messaging.
Once we've pinpointed your ideal client, you’ll have a clear lens for making informed, strategic decisions for your company's growth—not to mention, a roadmap for creating targeted content!

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3. LOGO DESIGN

Whether you are starting a firm from scratch or rebranding your business, we will create the custom logo you’ve been dreaming of and a Brand Style Guide that sets the standards of your brand and its visual identity.
We can then take your new look and feel and develop Brand + Tradeshow Materials and establish an innovative Client Appreciation Strategy.

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4. PHOTOGRAPHY

Photography goes hand-in-hand with a strong brand foundation. If you need headshots or brand photography to legitimize and humanize your firm, we are here to help.

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5. WEBSITE DESIGN

Whether you want a simple landing page or a completely built-out website, we will create a custom design to showcase your brand online.

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6. LAUNCH

Ready for launch? We'll work with you to establish your firm's digital and social presence through a series of foundational marketing tactics—including an email announcement and local press release opportunities—bringing your brand to life in a way that stands out from your competitors.

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7. CONTENT MARKETING

We create and publish custom social content that is on brand for your firm and on a running, consistent schedule to increase your brand’s awareness and recognition. We meet with you monthly to plan out timely and relevant content, catered to your target audience. Then, we design and post content on your LinkedIn, Facebook, and Instagram pages.
We also create custom email newsletters to further create consistency with your brand and its message.

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THE DIFFERENCE

Our clients choose us because we are not a cookie-cutter branding agency. We create brands that are modern and authentic to who you are and how you serve your ideal client. We work with you to build your brand, clarify its messaging, create consistency across online platforms, and showcase your differences to the world so you stand out from the competition.

When you work with Correnti Marketing, you get a true partner for your business. We see the bigger picture and advise you beyond marketing to achieve your goals. Our team is responsive, reliable, and fun. We make the marketing process enjoyable and approachable while allowing you to focus on your business.

WHO WE WORK WITH

As we like to say, “we help people who provide a service.” We are passionate about the professionals behind a service and determining the best way to showcase their expertise to attract their ideal clients.

We mostly work with professional service firms run by the next generation of advisors and outsourced professionals. Many of our clients are business owners who are breaking the mold. They are bringing their service area to the 21st century by founding modern, approachable, and sometimes completely digital service firms.

You may have heard of us because of our experience with marketing law firms. We understand the nuances of the legal industry and translate legalese to help law firms stand out from their more traditional competition.

HEAR FROM OUR CLIENTS

Kristyn Berger

Owner, Berger HR Solutions
Berger HR Solutions has had the pleasure of working with Correnti Marketing for several years. Through their expert management of our social media presence, particularly via engaging newsletters and insightful LinkedIn postings, Correnti Marketing has truly elevated our brand.
What sets Correnti Marketing apart is their deep understanding of our team and culture. They have acted as trusted marketing advisors, providing personalized solutions that align perfectly with our values and objectives. This partnership has allowed us to focus on our core strengths and highest priorities, knowing that our marketing efforts are in capable hands.
We highly recommend Correnti Marketing to any organization seeking a dedicated and knowledgeable marketing partner!
Tom Sessa + Cheri Dorsey

Co-owners, Sessa & Dorsey
Correnti Marketing came highly recommended and has exceeded all of our expectations! In the midst of the pandemic, we opened a new law firm, and Correnti was instrumental in the launch process.
Her team has managed our content marketing for years now and continues to help us develop new marketing strategies. With Correnti’s disciplined approach, they worry about our marketing so we don’t have to.
Michele and her team are talented marketing experts who have played a vital role in the growth and success of our law firm. They are kind, responsive, thoughtful, and thorough. We feel very lucky to have met Michele a few years ago and we know we could not attack our marketing efforts without her! I highly recommend Correnti.
Sheri Tirocchi + Jim Turner

Partners, GodwinTirocchi
We chose Correnti because we wanted our law firm to stand out from our more traditional competition. Thanks to their expertise, we went from having an outdated logo and website to having a brand we are proud to represent. And their team continues to help us with our marketing efforts, including managing our social media.
Working with Correnti has been a game-changer for us. They have been our guide every step of the way, ensuring that our brand and its messaging are consistent but engaging. We highly recommend Correnti Marketing to anyone looking to take their brand to the next level.